This is a dream of every designer. I mean, you know that typically - it's almost a joke, all of you know designers create cars that you are almost impossible to create in reality because you've got these amazing proportions.
Gael Buzyn at the Audi Malibu Loft provides an American perspective on future OEM programs, like the Audi activesphere. It can be a bit shocking, with HQ asking, "you want the car to appear bigger?"
Jaguar Design is made up of designers from across the globe and from a range of industry backgrounds, including fashion, watch-making, sports and gaming. Studio has industry-leading modelling robotics, Virtual Reality and an 11-metre 4K digital display wall.