– Racing Icon Ray Evernham Takes Viewers on an All-New Automotive Journey, Tuesday March 10th at 10:00 PM (ET/PT) on Velocity. –
AMERICARNA continues on its cross-country road trip to lift the hoods of four-wheeled treasures that have had a profound effect on American culture. This week viewers get an excusive look at manufacturing giant General Motors with the help of their Vice President of Global Design, Ed Welburn. After a background in the world of concept cars from Rick Hedrick, Ray heads to Detroit to uncover the stories behind GM’s most elusive designs and investigate the process of taking a car from sketch to sale.
(Credit: Velocity)
Ed Welburn knows a thing or two about the history of GM cars: He started with the company in 1972 and ascended ranks among the design community before landing in his current title in 2005. He oversees all of the company’s global design centers across all of their brands. In a private tour at corporate headquarters, AMERICARNA is granted an exclusive look behind the creative curtain at General Motors. From the global review studio, the color lab, to the clay modeling floor, Ray gets a 360 degree perspective at the making of GM models and a rare glimpse at the company’s original concept cars that never made it to production.
GM Design Concept (photo credit: Velocity)
Related Images:
