Digital Design

2025 Buick Enclave Avenir – A Creative Collaboration

A classy, modern, multinational sourced, versatile SUV. Besides functionality and drivability, the Buick Enclave Avenir scores points in the looks departments due to a balanced blend of digital and physical modeling. For far too long, the Buick brand got lost in the shuffle at GM, but no more.

Unity and McDonough on Faster, Easier Digital Design

With Unity, you aren't sending something off to a render farm and waiting. You literally take the model, simplify it, walk around it, interact with it. In other words, no delayed gratification! Unity GM and CMO, Tim McDonough, gives us a glimpse into the future.

Tags: Airbus, AutoDesignO, BMW, Boeing, Byton, CAD, Daimler, Dassault, Deloittes ARVR, Digital Design, IBM IX, John Grafman, Lexus, Light and Shadows, realtime 3D, Team One, Tim McDonough, Unite 2018, Unity, Volkswagen|