The core belief at NAMM is that everyone should have the opportunity to make music. A channel to release that pent up creativity and energy is a fundamental human need. Just imagine a world where making music is a part of each and every life. This association is changing the world and inspiring. And, when it comes to the creativity in auto design and music, well, let's just say great minds think alike!
At the Consumer Electronics Show 2015 in Las Vegas, BMW will confirm and consolidate its status as a leading innovator in this field and as a premium mobility provider when it presents applications for new digital devices. It will also present new driver assistance systems and intelligent lighting technology at CES that will help to bring “Vision Zero” – the vision of accident-free personal mobility – a further step closer to reality. A host of new technology helps define what luxury really means, and BMW is poised to jump on the bandwagon.
Toyota will invite royalty-free use of approximately 5,680 fuel cell related patents held globally, including critical technologies developed for the new Toyota Mirai. The list includes approximately 1,970 patents related to fuel cell stacks, 290 associated with high-pressure hydrogen tanks, 3,350 related to fuel cell system software control and 70 patents related to hydrogen production and supply. “At Toyota, we believe that when good ideas are shared, great things can happen,” said Bob Carter, Senior Vice President of Automotive Operations at Toyota Motor Sales, USA Inc. But, is this really the whole story? It doesn't take much to make us wonder, and that's before we even discuss the design of the Mirai!
The future will offer many things in mobility, but few of them will be the same. Autonomous driving opens up new freedoms in design that are, well, revolutionary. The Mercedes-Benz F 015 features an unusual monolithic exterior with a high-tech feel, with flowing transitions characterize the lounge-like interior. "Anyone who focuses solely on the technology has not yet grasped how autonomous driving will change our society. The car is growing beyond its role as a mere means of transport and will ultimately become a mobile living space," explains Dr. Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars.
Dodge Offers Industry-first ‘1 of 1’ Viper Exclusivity and New Order Concierge Service with a new Dodge Viper Customization Program Leverages Hand-built Production Process at Conner Avenue Assembly Plant in Detroit. The new Dodge Viper GTC model can be custom-tailored with more than 25 million unique build combinations. Options include 8,000 hand-painted exterior colors, 24,000 hand-painted custom stripes, 10 wheel options, 16 interior trims, 6 aero packages, as well as a host of standalone options. Customers will be able to configure their one-of-a-kind Vipers at drivesrt.com
Audi is a leading and driving force in all technology areas relating to electronics and electrics. At CES in Las Vegas, the worlds most important electronics exhibition, Audi makes a splash with a host of new technologies. An Audi tablet as a multimedia control panel and simple wireless communication between your mobile devices and your car all demonstrate how diverse the future of the automobile is at Audi. All this and convenience, too: piloted parking and innovative Audi wireless charging (AWC) technology pave the way for electric mobility. A laser headlight shining ahead hundreds of feet and a car lapping the famous Hockenheim speedway at 240km/h (149.1mph) without a driver.
Detroit Electric Exterior and final interior designs for SP:01 pure-electric sports car revealed. The on-road testing of SP:01 under way, ahead of start of production in early 2015. The SP:01 features bold new fastback design and futuristic, sporty interior. An exciting range of interior and exterior enhancements available at introduction. Detroit Electric also announces the appointment of Integrated Energy of South Korea as its first importer and distributor in Asia.
Lamborghini has announced production of an exclusive new special series, the Aventador LP 700-4 Pirelli Edition, created to celebrate the long and ongoing history of collaboration with prestigious Italian tire manufacturer Pirelli. The partnership began back in 1963, the year the House of the Raging Bull was established, and since then all Lamborghini cars have been equipped with Pirelli tires. The two firms share not only their Italian origins but also, and above all, a constant quest for technological innovation.
A few lucky Audi owners will step apart from the pack. The RS 5 Coupe Sport edition features 20’’ 5-V-spoke design wheels, red brake calipers and a Black and Crimson Red Fine Nappa leather interior. It's available in Daytona Gray and Nardo Gray as well as exclusive exterior colors. However, only 75 vehicles to be produced for the U.S. as part of Audi exclusive customization program.
Global automotive supplier Visteon Corporation and Rightware, a leader in user interaction (UI) design and benchmarking software, have extended their successful collaboration to a strategic partnership to deliver leading-edge UI and graphics solutions for the automotive industry. Combining each partner's strengths, Visteon and Rightware will provide vehicle manufacturers with industry-leading human machine interaction (HMI) solutions using high-definition 3D graphic rendering technologies, capable of delivering photorealistic graphics in various configurations inside the vehicle.