BMW Concept 8 Series Strikes Again
“The design of the BMW Concept 8 Series provides a fresh interpretation of iconic BMW styling cues, and it also showcases a new approach" - Adrian van Hooydonk, Senior Vice President BMW Group Design
MINI Electric Concept, Iconic Design – Urban Driving Fun
"The car’s surfaces have a sense of precision and contemporary clarity about them that lends added impact to the car’s efficient character.” - Adrian van Hooydonk, Senior Vice President BMW Group Design
BMW i Vision Dynamics Forming New EV Pleasure
The inspirational design of BMW i models is particularly effective in both flagging up the brand’s pioneering role visually and making it something people can experience.
BMW – The First 100 Years, and the Next 100
BMW Vision Vehicle makes its world debut on the company's 100 year anniversary. This concept showcases BMW's capacity to learn and adapt, develop technological innovation, and responsibility toward society.