Land Rover Unveils Discovery Sport – Reaching for the Stars
MAHWAH, N.J. - (September 2, 2014) - Today Land Rover unveiled the 2015 Discovery Sport, the brand's new premium compact SUV and first of the new Discovery family of vehicles, in a video hosted on LandRoverUSA.com. The new Discovery Sport debut video, shot at Spaceport America, New Mexico, was released in conjunction with the announcement of the Land Rover "Galactic Discovery" competition, offering groups of aspiring astronauts a chance to win a once-in-a-lifetime trip to space with three friends for the ultimate adventure. Phil Popham, Jaguar Land Rover Group Marketing Director, said, "Only Land Rover could offer this incredible opportunity: the chance to win the most spectacular group journey of a lifetime. Our heritage is rooted in adventure, exploration and a desire to go above and beyond, and nothing embodies this spirit of discovery more than a trip to space."
World-Premiere of the All-New Volvo XC90 SUV
GOTHENBURG, Sweden, (Aug. 27, 2014) -- Months of speculation ended today after Volvo Cars unveiled its all-new Volvo XC90, delivering on its promise to introduce a visually striking, premium quality seven seat SUV with world leading safety features, new powertrain technologies, an unrivalled combination of power and fuel efficiency and a superlative interior finish. Three years in the making and part of a USD 11bn investment programme, the new XC90 marks the beginning of a new chapter in Volvo history, capturing its future design direction, incorporating its own range of new technologies and utilising its new Scalable Product Architecture (SPA) technology.
LA Auto Show Expects Nearly 60 World and N American Vehicle Debuts
LOS ANGELES, CA (August 7, 2014) – Known as the first major annual auto show of the season, the Los Angeles Auto Show (LA Auto Show®) announced today that it expects nearly 60 world and North American vehicle debuts to be unveiled in front of media, analysts, automotive industry executives and lifestyle influencers from around the globe during its Press & Trade Days, November 18-20, 2014. World vehicle debuts from Acura, Audi, BMW, Chrysler, General Motors, Hyundai, Lexus, Mazda, Mercedes-Benz, Scion, Toyota, Volvo and Volkswagen confirmed for Nov. 19-20, 2014
Petersen Automotive Museum Details a Comprehensive Master Plan
Los Angeles, Calif. (Aug. 17, 2014) -- Amidst a year of tremendous growth, the Petersen Automotive Museum detailed a comprehensive master plan that will transform the 20-year-old Los Angeles institution into one of the finest automotive museums in the world. The New Petersen will seamlessly blend cutting-edge interactive technology with rare and historically significant vehicles, a focus on the art of the automobile and also document Southern California cultural milestones. Announcements included a virtual tour of the museum's interior, which features 22 new galleries as part of the complete three-floor re-design. Additions to the museum's board of directors and staff and updates on the ongoing capital campaign were also revealed. "We sought out the finest minds in museums, entertainment, education, architecture and design to create an immersive experience that blends art and science in a way that will equally appeal to those who love the automobile and visitors looking to learn something new," said Peter Mullin
Mercedes Presents Luxury Designer ProductsMcCall’s Motorworks Revival
Stuttgart/Monterey, USA (8/14/2014) -- Mercedes-Benz Style will present its luxury designer products on August 13th, 2014 at the 23rd McCall's Motorworks Revival in Monterey. Rare classics, today's best and highest-end in automobile production, as well as stylish motorcycles and first-class private jets characterize the ambiance at McCall's Motorworks Revival. Every year, movie stars, moguls and members of the international jet set meet up at one of the most exclusive lifestyle events in the U.S., here at the Monterey Jet Center. They use this occasion not just to indulge their passions but also to raise money for charities in a relaxed environment. For the first time, the annual event, which traditionally opens the Monterey Car Week, will also include Mercedes-Benz Style designers and their luxury lifestyle products. Airbus Helicopters' EC145 Airbus Mercedes-Benz Style helicopter as well as a two-meter-long model of a new luxury motor yacht, the Arrow 460 Granturismo, are special highlights of the Mercedes-Benz Style show.
