Russian Ladas Eyes Invading European Market in 2015/2016
MOSCOW, (Sept. 7, 2014) -- AvtoVAZ, the largest automaker based in Russia, a part of Rostec Corporation, announced that it has introduced three new concept cars at the Moscow International Motor Show 2014. All are aimed to attract foreign and domestic customers as well as "restore people's pride for the brand of LADA" according to AvtoVAZ CEO Bo Inge Andersson. The move comes on the heels of AvtoVAZ-Renault-Nissan becoming the fourth largest manufacturer of automobiles worldwide following several successful moves by Rostec. Having become a shareholder of AvtoVAZ in 2008, Rostec appointed a group of managers to develop AvtoVAZ in 2009.