The 'Reductionism' design philosophy of Land Rover is successfully showcased within the new Range Rover Velar which is currently being displayed in Kensington at the London Design Museum.
The development is intended to become one of the world’s foremost automotive product, engineering and design sites – fitting for a company with ambitious plans for continued global growth.
Two legendary design visionaries share their views on the importance of Britishness, explaining how this philosophy influences the shape and form of every Jaguar and Land Rover, and how important this design direction is to them and their customers. (video)
Jaguar Land Rover has launched a research project to develop technologies that will offer drivers a 360-degree view out of their vehicle, uninterrupted by the pillars that support the roof. As the most intuitive and efficient way to navigate to a specific location is to be able to follow someone who knows the best route - so the Jaguar Land Rover team is developing 'Follow-MeGhost Car Navigation', which projects an image of a vehicle in front of the driver's car for them to follow